The Power of Rest: an Insight from an Entrepreneur

Cleelia Uudam Costa
3 min readJul 31, 2024

“Rest is not waste of time.”

Create Space for Contemplation (Authors Collection)

For the past 16 summers, my family and I have enjoyed a few days soaking in the sun and sea in Algarve, much like many Portuguese families with their cherished summer routines. These warm days at the beach offer both a comforting familiarity and a chance for silent contemplation and reflection.

I love these warm summer days, staying at the beach till late, taking it all in. There is some familiarity about this routine, yet every year it is different. A lot of things happen during a year in one’s life.

You end up being a different version of yourself every year.

This year is no different. We do have a kid with chickenpox, which means taking shifts at the beach. But the feeling and the impact of this beach ritual are the same.

Out of these 16 years, I have spent 15 as an entrepreneur. We opened the doors of our first B&B back in 2009.

So, 15 summer holidays running a business.

What does it mean?

It means many things.

Of course, it does depend on the kind of business you are in and the maturity of your business, but generally speaking, the concerns and the joy of running a small business end up to be quite similar.

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Cleelia Uudam Costa

Writing to inspire people to grow into their best version living their dream life. Life & Business Coach. Entrepreneur. PhD. Mom of 4. www.cleeliauudamcosta.com